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Cut down day…
Yesterday the dreams of 1,376 professionals were wiped out.
For most people like us, the NFL isn’t a focus (even though it’s still fun to watch)
What about those people who’ve spent their entire lives dedicated to their craft?
In business, we often talk about the 1%.
If you’re in the 1%, you’ve made it. Well, every one of those men who just had
their career virtually ended weren’t just in the 1%…they were in the .1 of
1%.
They are super-athletes, and yet none of them were good enough.
They didn’t fit with their team, couldn’t beat their competition, and now are on the outside hoping for another chance.
It’s often said that the NFL stands for Not. For. Long.
That’s just as true in the business world.
Think about your clients, and all the businesses that are positioning, posturing, and competing to take your business away.
It’s a brutally competitive field, with many more that want to be successful than actually are…
You can hone your skills for years, but it take more than just skill. You need the right circumstances, the skill, the connections, and even a little luck.
But, it can be done…and it can be done by anyone.
Very different than the NFL.
It’s actually why I spend so much time focused on email and the backend marketing systems.
It’s kind of like the offensive and defensive lines in Football.
You can have all the flash in the world, but you’ll just be average without that killer base.
For us, 85% of your sales happens after 90 days…
That’s why your email game must grow and develop. I has to be fun, welcome, entertaining, and deliver enough to make you a welcome guest.
That’s how you build that base…that line…that relationship with your clients.
That’s how you build a business that doesn’t just survive “cut day”…it’s built for the Super Bowl.
Have a great Labor Day!
Brandon “Let’s get it on” Pugsley
PLUS: When you’re ready…here are a couple of ways I can help you increase sales for YOUR business:
1. Revenue Reset
If you’ve been in business for a few years, then you’re likely losing 25%-75% of your revenue just through good intentions. If you’d like to find these areas in your business where you’re losing revenue, then click the link and put “reset” in the subject line. – Reset
2. Need an Email Campaign
If you need an email campaign written for a webinar, an email funnel, or simply to sell your product or service…click the link and put “Email” in the subject line. – Email
3. Work with me One-on-One
If you’d like to work directly with me to work on an “evil mastermind” scheme for your business…just reply and put “One-on-One” in the subject line…tell me a little about your business and what you’d like to work on together, and I’ll get you all the details. – One-on-one